Mimi Ito is a cultural anthropologist, learning scientist, entrepreneur, and an advocate for connected learning—learning that is equity-oriented, centered on youth interest, and socially connected. Her work decodes digital youth culture for parents and educators, offering ways to tap interests and digital media to fuel learning that is engaging, relevant, and socially connected. She is the director of the Connected Learning Lab and Professor in Residence at the University of California, Irvine. She is also co-founder of Connected Camps, a non-profit providing online learning experiences for kids in all walks of life.