Jesse Lindsley is the Founder & CEO of Thrust Interactive, an Atlanta-based game development studio. The award-winning team at Thrust has been creating games and interactive experiences together for 10 years with over 100 product launches. The Thrust team of behavioral designers, game developers, and research scientists believe that innovation through collaboration can make a difference and positively impact lives. Thrust's Game Science philosophy applies a research-based approach to agile game development to create socially responsible habit-forming-fun solutions that influence and drive behavior.